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Tuesday, October 11, 2011
Walmart 's Customers Can Now "Like" the Stores They Love on Facebook

Wal-Mart has struck a partnership with Facebook to help its fans on the social networking service connect with their local stores just in time for the all-important holiday shopping season.

Walmart is launching more than 3,500 store-specific Facebook pages. The "My Local Walmart" Facebook application will provide locally-relevant information on everything from new electronics to hot Rollbacks.

The Facebook app will also provide information about new products, notifications of additional savings on already everyday low prices for items, as well as "In-Store Events", in which information will be shared for family-friendly events and product demonstrations.

To access the "My Local Walmart" page, Facebook users should visit then click on the "My Local Walmart" tab. They will then be prompted to input their zip code, "Like" their favorite stores, and click "I'm Ready" to begin receiving the latest local store information. Facebook users' newsfeeds will be updated with approximately twice a week.

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