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Tuesday, May 03, 2011
LG Introduces Blade Series Of Ultra-slim Notebooks

LG Electronics today introduced two notebooks - the P430 and P530 - as the first in the company's new "Blade" series to be launched later this month.

Compared with LG's first generation slim notebooks (models P210 and P420), the Blade series boasts a noticeably slimmer profile.

The P430 and P530 feature 14-inch and 15.6-inch super-slim LED LCD screens, with respective depths of just 4.5mm and 4.7mm. Thanks to LG?s bezel technology, LG Blade notebooks boast bezels that are more than 40 percent narrower than other notebooks in the same class. This allows the 14-inch P430 to be designed around a 13.3-inch-class notebook. Together, the thinner display and narrower bezel contribute to LG?s new Blade series being up to 22 percent slimmer than the closest competing product in its class.

Weighing in at just 1.94kg with a depth of 23.8mm, the P430 is lighter than conventional 13-inch notebooks, while the P530, at 2.2kg, weighs less than traditional 14-inch notebooks.

Designed with a metallic case, the P430 and P530 offer a more durable alternative to other slim-style notebooks. With a brushed aluminum finish and diamond cutting, a technology that uses real diamonds to cut the edge of the case, LG's Blade notebooks have a smooth cover with a luxurious look. The P430 and P530 are available in blue and and black colors.

Both notebooks are powered by the second generation Intel Core i7 processor. Intel?s new quad-core processor is 20 percent and 50 percent faster than the previous generation Intel Core i7 processor and the second generation Intel Core i5 processor, respectively. The notebooks also include NVIDIA Graphics GeForce GT520M ? which boasts 50 percent better performance than integrated graphics cards.

The P430 and P530 also include a 1.3 HD web-cam, SRS and DLNA technology.

LG's "Style by Blade" campaign will accompany the roll out of the P430 at the end of May and the P530 a month later in markets throughout Europe, the Middle East, South America, and Asia.

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