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Wednesday, December 01, 2010
Toshiba Launches driveIT Partner Program


Toshiba Europe, Storage Device Division (SDD) today announced the launch of driveIT, a new SDD European partner program.

The driveIT initiative will provide Enterprise HDD integrators and Original Equipment Manufacturers (OEMs) with tools for successful product development. Members will benefit from access to services that support the integration of Toshiba's own enterprise HDDs, in addition to a selection of tools and training that provide them with a competitive edge to market and sell their own products.

Standard membership to the program includes access to a range of benefits, tailored specifically to the business needs of Toshiba's partners. These include technical resources such as whitepapers and case studies, a dedicated hotline and a technical chat function to enable members to contact Toshiba staff directly for product support. They will also have access to a calendar of open events and road shows hosted by Toshiba. In addition, members can utilise a collection of marketing materials including adverts, brochures and online banners to download and use, along with supporting product imagery.

For members that agree and achieve partnership targets, Toshiba has developed a Premium Membership Plus package. Alongside all the advantages of the standard program, advanced membership will provide integrators with access to special Toshiba promotional offers, exclusive web training and direct access to Toshiba's engineering and account management teams. Advanced members will also receive additional access to marketing materials, including direct Toshiba marketing contacts and support with public relations.

driveIT will sit along side 'Performers Club', Toshiba?s channel partner program, within Toshiba's 'Partner Lounge'. The Partner Lounge is a dedicated portal for all Toshiba's EMEA partners, providing tools and assistance including real-time technical Q&A service and diagnostics software tools, to help set their business apart from competitors, increase sales and improve customer satisfaction.

To celebrate the launch of this new partner program, Toshiba is running an exclusive competition to win Toshiba's Porsche drive IT Experience. The winners will spend the day (15 March 2011) with the Toshiba SDD team at the Porsche Museum in Leipzig, Germany - to experience the thrill of driving a fleet of Porsche's both on and off the track. The competition is open for companies who register to become a driveIT member by 31 January 2011 (companies will be eligible to win once they have qualified for membership). Five companies will be selected in a lottery draw and each will be able to send two delegates to participate in this once in a lifetime experience.


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