ArcSoft announced today that its multimedia application, TotalMedia Theatre 3, is adding Sim3D as the newest member of the SimHD family.

The patent-pending technology allows viewers to transform their standard 2D movies and photos into 3D on their PCs.

"While getting yourself ready for Blu-ray 3D, why not also enjoy your large DVD movie collection in 3D?? said George Tang, ArcSoft Vice President and General Manager of Video and Home Entertainment Group. ?Visit us at CP+ in Japan to experience Sim3D in action."

ArcSoft Total Media Theatre, with Sim3D support, will be available for OEM licensing in the second quarter of 2010.

From March 11th to 14th, ArcSoft will be showcasing this special version of TotalMedia Theatre at the 2010 CP+ in Pacifico Yokohama, Japan.