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Thursday, December 17, 2009
Sony Repositions Entry Level Projectors To Meet Customer Requirements

Sony Professional announced today the refresh of their portable E Series projector line up; introducing a new flagship model and enhancing the WXGA model.

The VPL-ES7 SVGA resolution (800x600) model will not be sold from December 2009, making its XGA resolution (1024x768) counterpart, the VPL-EX7, Sony?s most affordable projector.

"Customer feedback in western countries particularly, has shown us that there is a real need to accelerate the industry switch to a higher resolution. With customers? demands for higher resolution at a competitive price and new norms being developed continuously on computers and laptops, we felt there was a real need to offer XGA resolution quality as our new competitively priced 'entry' standard," said Robert Meakin, Senior Product Manager, Business Projectors at Sony Europe.

The revisited E series now includes the new 3000 lumens VPL-EX130, which is designed to meet the requirements of SME and educational institutions. This new projector has a Colour Light Output of 3000 lumens and a contrast ratio of 700:1.

New launches also include the VPL-EW7, a WXGA step up from the VPL- EX7, which features enhanced contrast, 2000 lm brightness and is HTV ready. Both projectors incorporate Sony?s BrightEra technology which minimises degradation of colours over time, achieves higher brightness and sharper images.

The E series positions itself as a perfect complement to the recently launched D and M Series which offer users a full range of options in three different weight and feature categories. 3-LCD BrightEra technology and robust connectivity in these products combine with the latest standards of energy saving features.

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