Monday, September 22, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Microsoft Pushes Back Xbox One Debut In China
New Oculus 'Crescent Bay' Headset Announced
Microsoft Offers iPhone Users 30 GB of Free Storage
New Tizen Device Coming in India
Samsung Launches My Knox App For Latest Mobile Device
Android L To Support Encryption By Default
Microsoft Outlines Basic Elements Of Direct3D 12
New GeForce WHQL Driver Released
Active Discussions
Yamaha CRW-F1UX
help questions structure DVDR
Made video, won't play back easily
Questions durability monitor LCD
Questions fungus CD/DVD Media, Some expert engineer in optical media can help me?
CD, DVD and Blu-ray burning for Android in development
IBM supercharges Power servers with graphics chips
Werner Vogels: four cloud computing trends for 2014
 Home > News > General Computing > Black F...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, November 30, 2009
Black Friday Boasts $595 Million in U.S. Online Holiday Spending


comScore today reported holiday season retail e-commerce spending for the first 27 days of the November ? December 2009 holiday season.

For the holiday season-to-date, $10.57 billion has been spent online, marking a 3-percent increase versus the corresponding days last year, according to the research firm. Black Friday (November 27) saw $595 million in online sales, making it the second heaviest online spending day to date in 2009 and representing an 11-percent increase versus Black Friday 2008.

"Black Friday, better known as a shopping bonanza in brick-and-mortar retail stores, is increasingly becoming one of the landmark days in the online holiday shopping world," said comScore chairman, Gian Fulgoni. "The $595 million in online spending this Black Friday represents the second heaviest online spending day of the season-to-date and a double-digit increase from last year. While this acceleration in spending suggests the online holiday season may be shaping up slightly more optimistically than anticipated, it may also reflect the heavy discounting and creative promotions being put forth by retailers that now encompass the use of social networks such as Facebook and Twitter. Cyber Monday ? the traditional kick-off to the online holiday shopping season ? and the subsequent weeks will be the real test for how online retailers fare this season. That said, this is a very encouraging start."

Over the years, the online channel has become an increasingly influential driver in offline shopping behavior. Before making purchases in brick-and-mortar retail locations, consumers have become adept at doing their research beforehand. The array of sites doing round-ups of Black Friday deals are becoming more popular than ever.

comScore studied eight Black Friday deal sites for the five days ending Black Friday (Nov. 23-27) compared to the corresponding days last year, finding that BFads.net led the pack with 3.9 million unique visitors, up 4 percent versus last year. BlackFriday.info followed with 3.5 million visitors, while Black-Friday.net (up 136 percent to 2.3 million visitors) showed the fastest growth.

Some other notable findings about Black Friday deal-seeking include:

* The number of visitors to coupon sites on Black Friday grew 17 percent versus year ago to 3.3 million visitors.
* BlackFriday.info was the most visited coupon site on Black Friday with 748,000 unique visitors, followed by RetailMeNot.com (356,000 visitors) and Eversave.com (253,000).
* ShopLocal.com ranked as the most visited comparison shopping site on Black Friday with 2 million visitors, up 31 percent versus year ago.

Five retail properties surpassed four million U.S. unique visitors (i.e. four million different people) on Black Friday, with each of these properties experiencing gains versus last year. Amazon Sites was the most visited retail property on Black Friday, growing 28 percent from the corresponding shopping day a year ago, followed closely by Walmart, which grew 22 percent. Apple.com Worldwide Sites (up 39 percent), Target Corporation (up 2 percent) and Best Buy Sites (up 24 percent) rounded out the top five.



Previous
Next
Samsung Sells 50 Millionth Full Touch Screen Mobile Phone Corby        All News        Sony Commercializes World's First TransferJet Compatible LSIs
Samsung Starts Production of 30nm NAND Chips     General Computing News      Sony Commercializes World's First TransferJet Compatible LSIs

Get RSS feed Easy Print E-Mail this Message

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .