Tuesday, December 06, 2016
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Microsoft Is Careful With New Chatbot Zo, Now Available For Testing
Android 7.1.1 Update Coming To Google Smartphones
Avalanche Network Dismantled in Cyber Operation
Fibit Remained Top Wearable Device Vendor in Q3
Amazon Go Eliminates Checkout Lines In Stores
Uber Creates AI Lab With Geometric Intelligence Acquisition
Google Launches New Personal Safety App
Micron Introduces The TLC-based 5100 Enterprise SSDs
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Search ...
Last 7 Days News : SU MO TU WE TH FR SA All News

Wednesday, September 30, 2009
Search Advertising PSAs in Bing Alert Consumers to Scammer Threat Online


Microsoft works with Federal Trade Commission, U.S. Postal Inspection Service and Western Union to provide financial scam guidance to people as they search the Web.

Microsoft today launched a series of online public service announcements (PSAs) designed to help protect consumers from scams related to mortgage foreclosure rescue offers and promises of credit repair and advance fee fraud, also known as lottery scams. The search advertising-driven PSAs will appear on Bing, Microsoft?s new search engine, and will target consumers most vulnerable to these types of Internet crimes. By including this information within the search experience itself, these organizations aim to remind consumers to be on alert at precisely the moment they may likely be faced with scams.

In 2008, the Consumer Sentinel Network, a highly secure online database of millions of consumer complaints managed by the FTC, received more than 234,000 complaints about fraud where the consumer was contacted through the Internet.The median payment amount for each complaint was $440. As part of Microsoft?s mission to help protect Internet users, Bing will present these PSAs to help keep consumers on guard against these all-too-common Internet scams.

The PSAs for each issue will be triggered by a series of targeted search terms entered on Bing, such as "foreclosure rescue," "fix my credit" and "money transfer." Users who click on the sponsored ad will be directed to a landing page with guidance on avoiding scams and information about how to report a scam if they have been victimized. (Landing pages on credit repair and mortgage foreclosure scams are hosted by the FTC; a landing page on avoiding advance fee fraud is hosted by Microsoft.)

Microsoft and Western Union also participate in the Advance Fee Fraud Coalition, a private-sector initiative to raise public awareness and encourage victims to report these crimes to law enforcement.


Previous
Next
Commission Clears Proposed Acquisition of Sanyo by Panasonic        All News        AMD Announces Open Physics Initiative For Realistic Gaming
Commission Clears Proposed Acquisition of Sanyo by Panasonic     General Computing News      Warner Music Group Reaches Agreement With Google

Get RSS feed Easy Print E-Mail this Message

Related News
Microsoft Is Careful With New Chatbot Zo, Now Available For Testing
Microsoft Offers Grants to Organizations Working to Improve Affordable Internet Access
Microsoft Wants To Bring Something Different in The Smartphone Market
Microsoft's Solitaire Game Now Available On iOS And Android
Microsoft Joins The Linux Foundation, Google Embraces The .NET community
Microsoft Buys 237 Additional Megawatts of Wind Energy
Microsoft Introduces Chat-based Workspace in Office 365
Microsoft Identifies Russia-linked Hackers Exploiting Windows Flaw
Microsoft Researchers Reach Human Parity in Conversational Speech Recognition
Microsoft Cloud Strength Highlights First Quarter Results
Microsoft's Cloud Investments In Europe Hits $3 billion
Microsoft Creation New Artificial Intelligence and Research Group

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2016 - All rights reserved -
Privacy policy - Contact Us .