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Wednesday, April 22, 2009
LG Electronics and DivX Announce the World's First Consumer Electronics Devices With DivX HD 1080p Playback


More Than 120 LG Digital TV Models Now DivX Certified for Playback of DivX High Definition 1080p Video

DivX and LG Electronics announced that LG's new line of digital TVs is the world's first device series capable of playing back full DivX HD 1080p videos. More than 200 models of LG digital TVs have been DivX Certified, including the LH50, LH70, LH85, PS70 and PS80 series. In addition, a wider variety of innovative LG TVs are now DivX Certified for playback of full DivX HD. Over 100 million DivX Certified devices have shipped worldwide from major manufacturers, and more than 400 digital TV models from leading consumer electronics manufacturers have been DivX Certified to date.

Available in the United States and Europe in late May and late April respectively, the LG digital TVs will enable consumers to easily playback DivX HD videos from the PC or the Internet through the USB slot. Typical HD video requires a considerable amount of digital storage space, but DivX HD video provides a superior media experience by maintaining the highest visual quality while significantly reducing the video file size. Using DivX technology, users can fit approximately two hours of high-quality DivX HD video on an 8GB media card.

"Being first to market with digital TVs capable of playing back DivX HD 1080p video is a big win for LG as well as our customers," said Simon Kang, Chief Executive Officer and President of LG Home Entertainment TVs Company. "As people expand their DivX HD video collections they are looking for more convenient ways to watch them on their TVs. We've given them the ultimate convenience by building support for DivX HD playback into our digital TVs. This is another feature we've integrated beautifully inside of our TVs and we look forward to working with DivX in the future to offer even more innovative solutions that effortlessly bring HD video into people's living rooms."

"DivX video technology has long been capable of producing great HD video with remarkably efficient compression," said Kevin Hell, Chief Executive Officer, DivX, Inc. "Now consumers will be able to easily enjoy those DivX HD files directly on their televisions. The LG digital TVs provide a comprehensive, cutting-edge digital media experience that clearly represents the future of consumer electronics devices."

Products that bear the DivX Certified logo have undergone a rigorous testing program to ensure interoperability, security and visual quality. DivX Certified products enable consumers to create, play and share high-quality video content across a range of devices and platforms.


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