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Monday, April 06, 2009
LG's New Full HD SMART Monitors


LG Electronics today announced the launch of its new W53 SMART Monitor Series with SMART technologies that reduce eyestrain during extended use.

These monitors include an Auto Brightness feature that allows them to automatically optimize their brightness and other picture settings based on the ambient light in the room and the content being viewed. LG based these settings on the unified glare rating (UGR) recommended by International Commission on Illumination to ensure a comfortable viewing experience.

Another of the W53 series? SMART features is Cinema Mode, which eliminates distractions when watching online videos. This setting blacks out everything except for the video clip, focusing the viewer?s attention on the desired content and not on distracting ads. Continuing the working smart and reducing eyestrain theme, these monitors also include a timer that reminds users to take a break from their work at predetermined intervals. Reminders can be set to once per hour or at specific times through the same easy-to-use interface that controls the monitor?s settings.

Helping further eliminate distractions, a proximity sensor under the W53?s bezel detects when a hand approaches the screen and activates lights that make buttons easy to find when they are needed. When not in use, the lights disappear, giving the monitor a sleeker, cleaner look.

LG?s W53 SMART Monitors are available in sizes from 18.5 to 27 inches. Monitors larger than 21.5 inches offer 1920 x 1080p Full HD resolution with a 16:9 aspect ratio. The monitors also boast a digital fine contrast ratio of up to 50,000:1 and a 2ms response time.

LG?s W53 SMART Monitors will be available in major markets around the world including U.S., Europe, Asia, the Middle East and Africa, South America and CIS starting in April of this year.


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