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Wednesday, February 25, 2009
Samsung Introduces Pair of 12 Mega-Pixel, 24mm Ultra-Wide Angle Compact Digital Cameras


Samsung's new TL320 boasts three-inch AMOLED display for enhanced viewing while the new HZ15W offers 12 mega-pixel resolution and 24mm, 10x optical zoom Schneider lens.

Samsung TL320

The TL320 features a Schneider lens and offers a more versatile 24mm ultra-wide angle focal length paired with a 5x optical zoom.

Utilizing the same advanced technologies found in its AMOLED televisions, Samsung was able to incorporate a three-inch, 460,000-dot HVGA AMOLED screen in the new TL320, the largest AMOLED screen on a digital camera to date. In comparison to a traditional TFT-LCD screen, the TL320?s AMOLED consumes less power and offers a higher contrast ratio of 10,000:1. Additionally, unlike a TFT-LCD, the TL320?s AMOLED screen has the ability to display images that can be reviewed at any angle, while fully maintaining the same color gamut.

Samsung?s new TL320 also offers high-definition video recording at a resolution of 720p, as well as HDMI connectivity. The camera?s 5x optical zoom can be used while recording, and because the camera utilizes H.264 compression users can record HD video for longer periods of time with the TL320.

For added stability and blur-free images, Samsung has outfitted the TL320 with both Optical and Digital Image Stabilization.

The TL320 offers aperture priority, shutter priority, full manual shooting, as well as Samsung?s unique Advanced Picture Mode. Much more precise than simple white balance presets, Advanced Picture Mode gives users the ability to fine tune color tones before image capture by adjusting the color temperature from 2,800-10,000K, in 100K increments, or by manually configuring the camera?s color space shift.

For users looking for simplicity when it comes to taking digital images, the TL320 offers a suite of automatic controls designed to help them capture better images with ease, including the camera?s Smart Auto mode.

In addition to Smart Auto, the TL320 also incorporates Samsung?s proprietary Smart Album program. Smart Album is useful tool which allows users to easily search for a specific image they have saved on their memory card. Smart Album automatically organizes the user?s digital images and gives them the ability to narrow their search based on specific criteria.

Users can also take advantage of the TL320?s Face Detection, Blink Detection, Smile Shot, and Beauty Shot technologies.

Samsung HZ15W

The step up model from the HZ10W introduced in January at CES 2009, the 12 mega-pixel HZ15W offers consumers one of the most powerful lenses on a compact point-and-shoot digital camera, featuring a 24mm ultra-wide angle Schneider lens coupled with a 10x optical zoom. For blur-free images, especially when using the HZ15W at its maximum zoom, Samsung includes both Optical and Digital Image Stabilization. Optical Image Stabilization can be used independently or shooters can choose Dual Image Stabilization, which combines the strengths of Optical and Digital Image Stabilization.

Like the HZ10W, the HZ15W puts high-definition video recording in the palm of users? hands. With the HZ15W, consumers have the ability to record high-definition video at a resolution of 720p, and utilize the camera?s full 10x optical zoom. Samsung also incorporates H.264 compression and offers consumers HDMI connectivity.

Designed for a range of consumers, including entry-level photographers and advanced amateurs, the HZ15W offers a variety of shooting modes, including Manual. The camera?s Manual shooting mode allows users to manually configure settings such as shutter speed, aperture, exposure, and ISO values. Similar to the TL320, the HZ15W also features a suite of automatic controls designed to help improve one?s ability to take great digital images. The camera?s advanced automatic shooting options include Face Detection, Smile Shot, Blink Detection, Beauty Shot, as well as Smart Auto, which automatically selects the appropriate scene mode for the user, and Smart Album, which simplifies the process of searching for an image saved on a memory card.

The Samsung HZ15W will be available in March 2009 at an MSRP of $329.99


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