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Wednesday, January 07, 2009
Toshiba at CES 2009


Toshiba showcases its " Digita

The Digital Home

Toshiba is driving forward the concept of total connectivity: all the time, everywhere and anywhere access to the Internet and all sorts of content. At CES 2009, Toshiba showcases the "ultimate on-demand experience," and new technologies that make interaction with network content easier than ever, and that bring Toshiba?s "Digital Life Innovation" into the home.

-Prototype Cell TVs
The high performance of the Cell platform bring superb picture quality and networking interactivity to TVs. Demonstrations at CES include real-time super resolution imaging, using a 56-inch, 4k x 2k pixel panel to display images that the Cell platform upconverts from 1920x1080p to 3840x2160p, and also upconverting of content such as Internet video to high picture quality by application of "Resolution+" technology in combination with newly developed noise reduction technology. In addition, a 55-inch backlit LED panel controlled by the Cell platform is showcased, and demonstrate high-speed control of all picture parameters, including an local dimming function.

-AV Devices with Network Players
The company demonstrates how the integration of IT software platforms with digital consumer products enhances the user experience by providing access to a broad range of content over the Internet, and allow TVs to receive diverse content and share it with PCs.

-Network Technology
REGZA LINK (HDMI-CEC) currently achieves simplified operation of multiple digital products connected by HDMI cables. But the next generation version does it all wirelessly. Toshiba will demonstrate REGZA LINK (HDMI-CEC) based on WirelessHD technology, which realizes wireless transmission of uncompressed HD video and audio data at speeds allowing devices to be positioned anywhere in a room. Toshiba will also spotlight high speed data transfers among digital products based on TransferJet? technology, a close proximity wireless technology standardized by the TransferJet Consortium. The concept model for future PC, mobile and digital products offers simple operation, safe connection and fast, reliable data transfers.

-User interface and Navigation
More content means more to search through. Toshiba makes searching fast and easy with a new user interface. "Content Finding Navigation" is based on an original algorithm that calculates the relevance between various types of content. The interface is a portal to the universe of networked content. Toshiba also displays its "Spatial Motion Interface," an interactive 3D GUI that integrates a 3D-capturing infrared sensor. The interface is based on an original motion recognition algorithm that allows users to use hand movements to search for and navigate recorded content on a digital TV.

-Download of Digital Content via SD Cards
Another must-see at the Toshiba Booth is the MOD Systems? digital video download system, which delivers movies to SD Cards. At CES Toshiba showcases the content playback options the system delivers: dedicated set-top boxes that bring the service to TVs without an SD card slot; on-the-go portable devices; and a REGZA TV with SD card slot. To access content, just slip an SD card into the slot. This display is offered in collaboration with MOD.

Picture Enhancement Technology

-"Resolution+" based on Super Resolution Technology
Super Resolution pictures are achieved by Toshiba?s "Resolution+," based on Super Resolution LSI technology. This mage processor reproduces source images at a new level of high picture quality. Digital terrestrial broadcasts and standard DVD sources boosted to near HD quality are introduced on the latest additions to the "REGZA" line-up of LCD TV and the "Qosmio" AV notebook PC series.

-XDE (eXtended Detail Enhancement)
XDE technology brings improved image quality to DVD players. XDE upconverts images, and then applies a combination of video processing technologies, "detail enhancement", "intelligent color" and "contrast enhancement," to deliver enhanced picture quality. Users can enjoy near-HD image quality from existing DVD collections and video content recorded on DVD discs.

Mobile and Storage Technologies
- 512GB SSD
The future of on-board storage can be seen in the new 512GB solid state drive (SSD), along with Toshiba new line-up of smaller capacity SSD Flash Modules for network PCs and other personal equipment. The new line-up of hard disk drive (HDD), including a half terabyte 2.5-inch HDD, will also be on display.

Environmentally Conscious Products

-LED downlight
Energy-saving light-emitting diodes (LED) directly convert electrical energy into optical energy. The E-CORE 100 and E-CORE 60 LED downlight series (for the Japanese market) that light the Toshiba booth have a long life of 40,000 hours, and consume only one-seventh of the power of an equivalent mini krypton bulb.

-SCiB
SCiB?the Super Charge Battery?is Toshiba?s breakthrough rechargeable battery, and it offers excellent safety, long-life and rapid charging. Prototypes of notebook PCs integrating an SCiB point the way to improved battery life?the SCiB can be recharged 6,000 times with a target recharge time of 90 percent in just 10 minutes. Commercial application of SCiB to an electric bike are on display.

Energy Efficient LCD TVs and Environmentally Conscious Notebook PCs

Advances in cutting energy consumption in TVs are showcased by LCD TVs, including future models integrating a new panel that Toshiba has used to cut power consumption by 26%(5) ? equivalent to reducing CO2 emissions by 214g a day. EPEAT -gold rated computers ? Port?g? A600, Port?g? R600, Port?g? M750 ? recognized for elimination of cadmium, lead and mercury, energy-efficient operation, design for recycling and green procurement, are also on display.


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