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Wednesday, November 19, 2008
LG and PRADA Debut The Latest PRADA Phone in Europe

LG Electronics today announced the global launch of the successor to the PRADA Phone by LG. The latest handset from LG and PRADA partnership is set to hit the stores in Europe by late November this year.

The latest edition of the PRADA Phone by LG (Model: LG-KF900) offers a collection of technical upgrades. In the outer peripherals, new handset preserves the same original minimalist exterior. A defining modification for the new handset involves a set of aesthetics keys that slide out to form a more professional look.

The handset?s user interface also receives an improvement with LG?s latest active flash UI technology and haptic feedback on touch input. Dynamic upgrades to the software is well complimented by hardware extensions that include 3G capability with HSDPA up to 7.2 Mbps and advanced 5 megapixel camera featuring slow motion video recording and DivX playback. Other features include Wi-Fi, full HTML browser, and video calling capabilities.

The new PRADA Phone also offer exclusive PRADA elements including ring tones, wallpapers, and video clips. Contents include the PRADA Fall/Winter 2008 Lookbook, new PRADA animation films dedicated to the PRADA Phone by LG, and wallpapers illustrating principal themes from PRADA?s annual design collections dating back to 2001.

LG and PRADA will also offer the 'PRADA Link' (Model: LG-LBA-T950). Expected to release with the new handset, it is a sleek Bluetooth device that can remotely monitor phone calls as well as read full SMS text messages without having to extract the phone from a bag or pocket.

The new PRADA Phone by LG and the PRADA Link will be available with a starting price of 600 Euros and 299 Euros, respectively. The products can be purchased through mobile dealerships in the UK, France, Germany, Italy, Spain, Netherlands, and other countries in Europe.

For further information, visit

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