Friday, July 01, 2016
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Alliance Storage Technologies Releases New NETArchive NAS Storage Solution
Android N Will Be Called "Nougat"
B&O PLAY H5 In-ear Earphones Launch Globally
Samsung Starts Selling Unlocked Galaxy S7 Phones
Qualcomm Files Additional Complaints in China Against Meizu
Nero Offers Latest SecurDisc Technology For Effective Data Protection
OPPO and Vivo Set To Enjoy Significant Smartphone Production Growth This Year
Netflix To Offer Original Series In Asia
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Microso...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, May 22, 2008
Microsoft to Reward Live Search Shoppers With Cash


Microsoft said Wednesday it will reward US Live Search shoppers with cash for purchases, essentially trying to buy market share it tried to win with its failed bid to take over Yahoo.

Under the Live Search "cashback" program, shoppers using Microsoft's Internet search service will have percentages of purchases refunded.

Rebate money comes from fees merchants agree to pay Microsoft if Live Search online ads result in sales.

"Our goal is to make Live Search the most rewarding commercial search destination on the Web," Bill Gates said in a release.

The cash back program's more than 700 partners include online auction house eBay, bookstore chain Barnes & Noble and longtime retailer Sears.

The rebate program appears to be part of a fallback strategy by Microsoft in the wake of a failed bid to buy pioneering Internet firm Yahoo for nearly 50 billion dollars (US).

Microsoft wanted to combine online resources with Yahoo to better battle Google, which claims the lion's share of a fast-growing multi-billion-dollar online search advertising market.

Microsoft could put pressure on Google by expanding the rebate program, say by sharing ad revenues with shoppers or letting money accrue for charities or prize pots that people could win.


Previous
Next
EU to Study Microsoft's Open-source Step        All News        Panasonic Develops First Single-Chip Signal Processing LSI for Blu-ray Disc Players
EU to Study Microsoft's Open-source Step     General Computing News      Fujitsu, Toshiba Deny Report on Chip Biz Alliance

Get RSS feed Easy Print E-Mail this Message

Related News
Microsoft Says Scorpio System will Not Offer Higher Frame Rates With Xbox One Games
LinkedIn Becomes Part Of Microsoft
Microsoft and Facebook To Link America With Europe Through 6,600 km Long Cable
Microsoft Streamlines its Smartphone Business, Axes Hundrends Of Jobs
Microsoft To Accelerate Delivery of Affordable Internet Access
Microsoft Is Selling Its Feature Phone Business to Foxconn, Nokia Mobiles Return
Microsoft Positions Windows 10 As A Platform for the Intelligence Revolution
Microsoft, Google Drop Complaints Against Each Other
Microsoft Reports Profit But Windows Business Keeps Declining
Microsoft Sues U.S. Government Over Data Requests
Microsoft's Edge Browser To Limit Flash Support
Toyota, Microsoft To Work Together On Connected Technologies

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2016 - All rights reserved -
Privacy policy - Contact Us .