Wednesday, July 01, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
FIDO Alliance Specifications Add Support for NFC and Bluetooth
Apple Music Goes Live
New Acer Curved IPS Display Comes With AMD FreeSync Support
New Meizu MX5 Unveils In China
Apple Behind E-Books Price-fixing Scheme, Court Rules
EU To End Roaming Charges in 2017
Huawei Honor 7 Relased With 20MP phase-detection Camera
Sprint Has A New, All-included Rate Plan For You
Active Discussions
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
 Home > News > Games > EA Sign...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, March 18, 2008
EA Signs Agreement With Massive to Offer Dynamic In-Game Advertising on Titles for Xbox 360


Electronic Arts and Massive, a wholly owned subsidiary of Microsoft, today announced an expansion and two-year extension of their agreement to offer dynamic in-game advertising for EA video games.

The new global agreement provides new opportunities for advertisers to engage with EA?s audience through its roster of blockbuster games on the Xbox 360 platform and exclusive rights to a majority of EA?s premium PC products.

With the latest agreement, EA will further expand the opportunities available to advertisers by extending the participation of current titles in the Massive network as well as incorporating additional games over the course of the deal. The wide range of EA content that will be available in the Massive network includes the next two iterations of popular EA SPORTS franchises including Madden NFL football, NBA LIVE basketball, NASCAR racing and NHL hockey.

Massive will continue to be the exclusive in-game ad network for PC and Xbox 360 platforms of the world?s largest racing franchise, EA?s Need For Speed, including current live titles Need for Speed Carbon and Need for Speed ProStreet. Massive is also working with marketers to incorporate dynamic advertising into another popular EA racing title, Burnout Paradise.


Previous
Next
Corel Launches WinDVD 9 Plus Blu-ray        All News        Asus Launches EAH3850 and EAH3870X2 TOP Video Cards For Overclocking
New Firmware Adds BD-LIVE Support to PS3     Games News      New Internet Radio Stations and Firmware coming to PSP

Get RSS feed Easy Print E-Mail this Message

Related News
AOL To take Over Microsoft's Display Ads
Nadella Announces Company Shakeup
Microsoft at E3 2015
Surface Hub Available for Order in 24 markets
Microsoft Showcases new Windows 10 Devices At Computex 2015
Toshiba Partners with Microsoft to Deliver New Internet of Things Solutions
Research Project Can Interpret, Caption Photos
Microsoft Cortana Coming To Apple and Android Phones
Microsoft, Salesforce Talks Stall On Pricing: report
Microsoft Project Reveals Method For Keeping Cloud Data Private
Microsoft May Bid For Salesforce
EU court Says Sky Sounds Like Skype

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .