According to a recent article in the New York Times, the majority of buyers are simply sitting it out when it comes to the HD format war. 18 months downstream, there's very little to show which side, if any has a lead over the other, but more importantly, that buyers in general are sticking with DVD for now.
What if nobody wins the high-definition DVD format wars? That increasingly looks to be the situation for the next-generation DVD technology, which is available to consumers in two incompatible formats.
A little more than 18 months after their introduction, the two systems ? Blu-ray, developed by Sony, and HD DVD, from Toshiba ? have sold around one million stand-alone players combined. Both sides promote their technologies, their movie studio allies and the growing list of movies available in the new formats.
Yet neither has a clear advantage, either in terms of technology, number of movies or, increasingly, the price of the equipment. According to data from Adams Media Research, 578,000 HD DVD and 370,000 Blu-ray machines will be sold by the end of this year.
Read the full story at The NY Times