In a joint promotion with CBS Home Entertainment Toshiba offers a free "Star Trek" Phaser remote control to consumers who buy a Toshiba HD DVD player and the "Star Trek: The Original Series: First Season" HD DVD/DVD Combo discs.
Starting today, when consumers buy any Toshiba HD DVD player and the "Star Trek: The Original Series: First Season" HD DVD/DVD Combo boxed set, they can receive a free limited edition "Star Trek" Phaser remote by mail. With an approximate retail value of $69.95, the 3 in 1 Universal Phaser remote has been preprogrammed to work with any Toshiba HD DVD player and features special sound and light effects from the series.
To promote this "Star Trek" and HD DVD offering over the coming months, Toshiba and CBS will be running online banner advertisements and print ads.
Both the DVD and HD DVD presentations include rare on-set home movie footage, an inside perspective on what it took to transport 'Trek into the 21st century' and much more. Showcasing graphics with a 3D look and feel, the interactive "Starfleet Access" menu interface will allow HD viewers to activate icons on seven episodes to provide such features as picture-in-picture video commentaries and an interactive tour of the Starship Enterprise.
"The Original Series" also includes the classic "Star Trek" musical score and sound effects in advanced audio. The Combo boxed set features HD DVD on one side of the disc and standard DVD on the other.
The Star Trek Remastered series is being released in a 10-disc HD DVD/DVD combo-disc set, priced at $218.
The release of "Star Trek: The Original Series" on HD DVD is one of the new titles coming exclusively to HD DVD from companies such as Universal, Paramount Pictures and DreamWorks Animation.
The offer expires on February 29, 2008, or while supplies last, Toshiba said.