China Hualu Group Co., Ltd. (CHLG), the only consumer electronics company belonging to Chinese state-owned Assets Supervision and Administration Commission of State Council, has joined the Blu-ray Disc Association as a contributor member.

CHLG is one of China?s leading manufactures of audio and video devices and is one of the largest providers of audio and video content and services in China.

"After careful and intensive evaluation of next generation DVD formats, China Hualu Group decided to join Blu-ray Disc Association since this presents the best opportunity in the market for us," said Chen Run Sheng, Chairman of CHLG.

"Hualu Group is committed to actively help improve the Blu-ray Disc format and becoming involved in its promotional activities in the Chinese market."

"Blu-ray Disc Association welcomes CHLG to BDA,? said Sumitaka Matsumura, Chairman of China Task Force, Blu-ray Disc Association and Executive Officer, Pioneer Corporation. "CHLG is one of the most influential companies in China. We are confident they will play an important role in promoting and to expanding the Blu-ray Disc format to the world."