Wednesday, January 25, 2017
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Google Releases New Chromebooks For Schools
Microsoft Announces Intune for Education And New Windows 10 PCs for School
Razer Updates The Razer BlackWidow Mechanical Gaming Keyboard
Europe Seeks Feedback on Commitments Offered by Amazon in e-book Investigation
Yahoo Sees Verizon Deal Closing in Second Quarter
Samsung Electronics Confirms High Q4 Profit on Record Chip Performance, Predicts Lower Figure in Q1
LG Display Reports Stellar Q4 Earnings And Profit
Pioneer BDR-S11J-BK BDR-S11J-X Ultra HD Blu-ray Burners Coming Next Month
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Interne...
Last 7 Days News : SU MO TU WE TH FR SA All News

Monday, January 29, 2007
Internet to Revolutionize TV in 5 Years: Gates


The Internet is set to revolutionize television within five years, due to an explosion of online video content and the merging of PCs and TV sets, Microsoft chairman Bill Gates said on Saturday.

"I'm stunned how people aren't seeing that with TV, in five years from now, people will laugh at what we've had," he told business leaders and politicians at the World Economic Forum.

The rise of high-speed Internet and the popularity of video sites like Google Inc.'s YouTube has already led to a worldwide decline in the number hours spent by young people in front of a TV set.

In the years ahead, more and more viewers will hanker after the flexibility offered by online video and abandon conventional broadcast television, with its fixed program slots and advertisements that interrupt shows, Gates said.

"Certain things like elections or the Olympics really point out how TV is terrible. You have to wait for the guy to talk about the thing you care about or you miss the event and want to go back and see it," he said.

"Internet presentation of these things is vastly superior."

At the moment, watching video clips on a computer is a separate experience from watching sitcoms or documentaries on television.

But convergence is coming, posing new challenges for TV companies and advertisers.

"Because TV is moving into being delivered over the Internet -- and some of the big phone companies are building up the infrastructure for that -- you're going to have that experience all together," Gates said.

YouTube co-founder Chad Hurley said the impact on advertising would be profound, with the future promising far more targeted ads tailored to each viewer's profile.

"In the coming months we're going to do experiments to see how people interact with these ads to build an effective model that works for advertisers and works for users," he said.

Advertisers are already racing to adapt their strategies to the growing power of the Web, and more and more promotional cash is tipped to migrate from television to Web sites in future.


Previous
Next
Vista For Home Computers to Make Overdue Debut        All News        Intel, AMD Proceed in 45nm Transistor Technology
Vista For Home Computers to Make Overdue Debut     General Computing News      CorelDRAW Receives Vista Certification

Get RSS feed Easy Print E-Mail this Message

Related News
Microsoft Announces Intune for Education And New Windows 10 PCs for School
Microsoft, NXP Semiconductors, IAV and Auto Mobility Partners showcase Technologies For Safe And Personalized Automated Friving at CES 2017
Microsoft Partners with TomTom Mapping Company On Azure
European Commission Approves Acquisition of LinkedIn by Microsoft, Subject to Conditions
Microsoft Is Careful With New Chatbot Zo, Now Available For Testing
Microsoft Offers Grants to Organizations Working to Improve Affordable Internet Access
Microsoft Wants To Bring Something Different in The Smartphone Market
Microsoft's Solitaire Game Now Available On iOS And Android
Microsoft Joins The Linux Foundation, Google Embraces The .NET community
Microsoft Buys 237 Additional Megawatts of Wind Energy
Microsoft Introduces Chat-based Workspace in Office 365
Microsoft Identifies Russia-linked Hackers Exploiting Windows Flaw

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2017 - All rights reserved -
Privacy policy - Contact Us .