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Monday, October 09, 2006
Aleratec Announces Price Reductions for Its LightScribe Publishing Systems

Aleratec is pleased to announce price reductions of up to 45% on its LightScribe Disc Publishing Systems.

Overwhelming market successes have resulted in economies of scale cost reductions and Aleratec now offers its award winning LightScribe products at a fraction of earlier pricing, which was already offered at a much lower cost than competing technologies. These successes are a result of the right product at the right time and are driven by broad Aleratec availability at hundreds of Best Buy locations nationwide as well as other leading in store and online resellers.

"It is both exciting and gratifying to offer these price reductions further achieving our goal of making high performance desktop DVD/CD disc publishing truly affordable for all," said Perry Solomon, President and CEO of Aleratec. "Our mission is to create unique value with professional strength solutions at consumer prices. We believe with these significant price moves, we have taken another major step forward in democratizing the tools of DVD/CD production."

"We expect that Aleratec's price move will be welcomed by business and professional users and will further open the door to in-house creation of professional-looking graphic and text CD and DVD labels," said Kent Henscheid, Marketing Manager for LightScribe. "LightScribe-enabled disc publishers are becoming a must have for customers who need to make disc copies labeled with a descriptive title, content list, relevant imagery or company logo."

The 1:4 DVD/CD Tower Publisher LS (Aleratec Part No. 260150, Ingram Micro SKU No. H71760), Estimated Street Price (ESP) has been reduced a whopping 45%. The ESP is now only $599, down from $999. The new ESP of $599 assures the 1:4 DVD/CD Tower Publisher LS to be among the lowest total cost of ownership of the disc publishing systems. The Publishing Tower supports up to 4 simultaneous DVD/CD Copies, Recordings, or produces up to 4 silkscreen quality LightScribe labeled discs. Customers can create their own custom labels, with text and graphics, using the unique Aleratec Disc Publishing Software Suite, powered by Droppix, included free with purchase.

The Estimated Street Price (ESP) of the 1:2 DVD/CD Copy Cruiser Pro LX (Aleratec Part No. 260154, Ingram Micro SKU No. K24607) has been reduced 28%. The ESP is now only $399, down from $549. It is the first expandable LightScribe DVD/CD Desktop Publisher that allows users to purchase only what they need now and upgrade later. The 1:2 DVD/CD Copy Cruiser Pro LX is a stand alone 1:1 DVD/CD Duplicator. When connected to a PC via USB 2.0, it becomes a 1:2 DVD/CD Duplicator and a 2 drive external DVD/CD recorder.

With LightScribe Direct Disc Labeling technology it can laser burn silkscreen quality labels on 2 discs at once. The "Only from Aleratec" DVD/CD Publishing Software Suite powered by Droppix included, supports simultaneous use of up to 4 recorders on one PC. Hence this exciting new disc publisher can be easily expanded to a DVD/CD publishing system with double capacity.

The Aleratec 1:2 DVD/CD Copy Cruiser LS (Aleratec Part No. 260151, Best Buy SKU 7950201) is the latest Aleratec LightScribe DVD/CD Desktop Publisher and is available at 300 Best Buy for Business retail locations nationwide as well as www.BestBuy.com. Connecting the Aleratec 1:2 DVD/CD Copy Cruiser LS to a computer opens the vast array of truly unique features available only from Aleratec. Using the Special Edition Aleratec Disc Publishing Software Suite powered by Droppix included, customers can laser burn two labels simultaneously or record two DVD/CD disc creations simultaneously. The Aleratec 1:2 DVD/CD Copy Cruiser LS is a remarkable value with a low Estimated Street Price of $299.

The Estimated Street Price (ESP) of the Award Winning 1:1 DVD/CD Copy Cruiser Pro LS (Aleratec Part No. 260148, Ingram Micro SKU No. G24457), the first ever LightScribe DVD/CD Personal Publisher, has been reduced 25%. The ESP is now only $299, down from $399. The 1:1 DVD/CD Copy Cruiser Pro LS(tm) is Aleratec's first desktop personal disc publisher that records and duplicates DVDs and CDs and laser burns custom silkscreen quality labels directly to discs without a printer. It was the first solution designed so that the average user could make professional looking DVD/CD copies for those applications where first impressions are important.

Aleratec DVD and CD LightScribe media enable Aleratec LightScribe duplicators to burn silkscreen quality, high-contrast labels on the topside of CD or DVD media. Aleratec 16x DVD-R 4.7GB 100-Pack LightScribe Media in a cake plate storage module (Aleratec Part No. 230114) is available for ESP $79.99 and Aleratec 52x CD-R LightScribe V1.2 Duplicator Grade 100-Pack in a cake plate storage module (Aleratec Part No. 110116) is available for ESP $74.99. Aleratec media meets or exceeds the stringent industry standards.

LightScribe Direct Disc Labeling is an integrated system that combines LightScribe enabled DVD/CD recorders with specially coated LightScribe certified media and the powerful Aleratec Disc Publishing Software Suite powered by Droppix, to produce precise, laser-etched, silkscreen quality labels with superior sharpness and clarity. LightScribe creates professional-looking CD and DVD labels right in the drive -- no messy markers or additional printing supplies required. Small and medium businesses can burn a few discs or many and complement each with descriptive titles, content lists, graphics or company logos on their labels.

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