Intel is "well along" in its efforts to develop microprocessors that
use less power while boosting performance, Chief Technology Officer Justin Rattner said on Wednesday.
Rattner said the company has spent at least four to five years working on
ways to cut power consumption in its chips, a key concern among
information-technology customers who have to pay for extensive cooling
systems to counter the heat produced by large arrays of microprocessors in
"We want to achieve another 10-times improvement in energy efficiency,"
Rattner said at a meeting at the company's Santa Clara, California
headquarters to discuss research efforts. "There's a lot of work going on
right now to accomplish that objective. It's been going on for a number of
years now. We're well along in the product pipeline."
Rattner said he was reiterating a strategy laid out by Chief Executive Paul
Otellini last year to cut power consumption in Intel chips, the electronic
brains that drive about three-quarters of the world's computers. Intel faces
stiff competition from smaller rival Advanced Micro Devices Inc. , which has
gained market share at Intel's expense with its processors for corporate
Rattner said the challenge is to increase chip performance while reducing
"We want to drive performance, achieve a 10-times improvement in
performance," he said. "A lot of what we're doing at this time is trying to
achieve that performance."
Otellini is trying to cut $1 billion in costs at Intel as AMD takes market
share. Rattner on Wednesday said the company's research units were working
on ways to develop products more efficiently.
"We certainly could do a better job, be more efficient in that process,"
Rattner said. "We still have gaps. We still have obstacles in our way to
maximizing our efficiency in that way."