Thursday, June 29, 2017
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Western Digital Responds to Toshiba's Actions
Samsung releases Rose Pink Edition of the Galaxy S8+
Sony Entertainment to Start Vinyl Record Production
Samsung to Open $380 Million Home Appliance Manufacturing Plant in South Carolina
Dolby Atmos Coming to Netflix
Toshiba Delays Chip Unit Deal, Sues Western Digital
Qualcomm Debuts the Snapdragon Wear 1200 and the Snapdragon 450 Mobile Platforms
Samsung Launches ISOCELL Image Sensor Brand
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > Graphics Cards > ATI Not...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, January 12, 2006
ATI Not Affected by Nvidia - Uli Wedding


David Orton insisted Nvidia's announcement to acquire Taiwanese Uli Electronics leaves no broken hearts and isn't the issue for ATI that some media and industry reports have suggested it could be.

The object of the two companies' interests is ULi Electronics Inc., a Taiwan-based microchip developer. ULi has for years enjoyed strong relationships with both companies by supplying each with important chip technology, but it appears that Nvidia has decided three's a crowd. The company announced recently that it is acquiring ULi, promising to pay out roughly $52-million (U.S.) for the proverbial wedding ring. Under the deal, Nvidia will have the small Taiwanese developer all to itself by the end of March.

The announcement has raised eyebrows across the tech industry and sparked speculation that Nvidia could decide to cut ULi's business ties with its main competitor. ATI uses ULi's "south bridge" microchips -- chips that allow devices such as a mouse, keyboard, drives, sound card and monitor to communicate with a computer.

In an interview, ATI president and chief executive officer David Orton insisted Nvidia's announcement leaves no broken hearts and isn't the issue for ATI that some media and industry reports have suggested it could be. He dismissed the idea that the acquisition of ULi was a case of Nvidia trying to sucker-punch ATI, as was suggested by online technology news magazines and by a number of postings in on-line forums. "I think people are trying to read too much into the acquisition, and most of those claims are unfounded," Mr. Orton said.

Though ATI has received chips from ULi since 1999, Mr. Orton said only 10 per cent of ATI's global south bridge business is based with ULi. As a result, he doesn't expect the acquisition will have a significant effect on ATI's bottom line or overall technology strategy.

To replace ULi's supply, ATI has reportedly scheduled roll out of a new southbridge chip by the second quarter of this year, the SB600, adding to its current offerings including the SB450.

Nvidia had said in a recent interview with video game and hardware site firingsquad.com that it expects no change in ULi's service to current customers.

Matthew Wilkins, a senior analyst at market intelligence company iSuppli who covers the video-card industry, said he doesn't think Nvidia will use the acquisition to cut off ATI's access to microchips.

"The common sense test is that Nvidia is going to continue that business, because it's a revenue stream," Mr. Wilkins said. "Rather than cutting off that stream, I think what you're more likely to see is a filtering, where if ATI wants to buy south bridges, Nvidia could instruct ULi not to offer the latest and greatest. But that's speculation. It'll be interesting to see how it all pans out."


Previous
Next
BenQ DW1655 Review Online        All News        Dell Axim x51v Pocket PC Review
ASUS Extreme AX1300PRO SILENT Graphics Cards Comes with Exclusive Thermal Technology     Graphics Cards News      ATI RADEON X1900 Graphics Cards Pictures Appear Online

Source Link Get RSS feed Easy Print E-Mail this Message

Related News
NVIDIA Collaborates with Volvo to Bring AI-Enabled Autonomous Vehicles to Market in 2021
Imagination Says it Has Received Interest Amid Apple Dispute
NVIDIA Tesla V100 Available Later This Year
Creative Targets Audiophiles With New Sound BlasterX AE-5 Gaming Sound Card
Computex: GeForce Partners Unveil Over 40 New Products based on NVIDIA's Max-Q Design
Nvidia Introduces the GeForce MX150 For Laptops
NVIDIA Introduces New GeForce GTX Battlebox
SoftBank Reportedly Takes $4 Billion Stake in Nvidia
Nvidia Introduces the GeForce GT 1030 Graphics Card
SK Telecom To Work With Nvidia On Autonomous Driving Technology
NVIDIA Launches Volta GPU Platform, Fueling AI and High Performance Computing
Nvidia GeForce Experience Adds OpenGL, Vulkan Support

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2017 - All rights reserved -
Privacy policy - Contact Us .