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Thursday, September 29, 2005
Panasonic to Present Its "ideas for life" At CEATEC


Panasonic announced that the company will demonstrate its vision of the future at the upcoming CEATEC JAPAN 2005.

Using its global brand slogan "Panasonic ideas for life" as the theme, the company will provide a glimpse of the networked home with a large-screen flat-panel digital TV at the center.

CEATEC JAPAN 2005 is one of Asia's leading exhibitions for advanced technologies in the image, information and communications fields. The exhibition will be held from October 4 to 8 at the Makuhari Messe in Chiba Prefecture, east of Tokyo.

With digital electronics and terrestrial digital broadcasts quickly finding their way into Japanese living rooms, the new high definition era has begun in earnest. Home networking has been making headway in tandem, connecting various digital appliances. Panasonic has also entered a new stage in its collaboration with Matsushita Electric Works, Ltd. Bringing all the resources of the Matsushita Group together, the Panasonic booth will showcase its 'V-products' including digital electronics and core technologies.Panasonic defines "V-products" as those that can achieve top shares in high-volume markets and contribute to overall earnings with "black-box" technologies.

The exhibition consists of a main stage and six display corners as follows:

Main stage
Digital TVs, at the center of the home network, are evolving towards high definition and large screens. Panasonic will showcase the networked home of "Today," "Tomorrow," and "Future." The networked home of "Today" is characterized by SD-applied products, DVD recorders and plasma screen TVs. Panasonic's "HD Living-Room Theater" will illustrate a family entertainment space of "Tomorrow." Panasonic envisions that digital TV will serve as "window of information" in the "Future."

Display corners
Panasonic products, technologies and services in audio-visual, communications, semiconductors and networking fields will be on display in six corners of the exhibition . These products support the ideas introduced on the main stage. The high-definition-ready, high-speed power line communication (HD-PLC) technology will also be demonstrated. During the exhibition period, Panasonic will conduct a verification test on the premises to simulate a future home of HD-PLC.

Main exhibits
Entertainment networking ideas
- Digital TV - VIERA large-screen flat-panel TVs, home theater, "T-navi" service
- SD - LUMIX digital still cameras, D-snap SD audio players, SD Memory Cards
- DVD - DIGA DVD recorders, Blu-ray discs

Mobile communication ideas
- Mobile phones
- Car navigation systems for terrestrial digital broadcasting
- Onboard TVs and tuners

Home networking ideas
- HD-PLC (high-definition-ready, high-speed power line communication) network
- "Dokodemo Link" home network

Business solution ideas
- Network cameras and video recording solutions
- "NMstage" and "Video Forest" content delivery solutions
- "Coralway" integrated broadcasting, communications, information provider solutions
- "Voice conference system" and "Business phone" for IP offices

Advanced technologies
- Integrated platform for digital consumer electronics
- Terrestrial digital broadcasting tuners

Unique technologies
- Next-generation optical discs
- Ultra-miniature bidirectional low-power wireless modules
- Liquid cooling systems for PCs and DLP projectors
- Jog-ball remote control devices

For more details on the exhibits visit http://panasonic.co.jp/exhibition/ceatec2005/en/index.html.


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