Ricoh claims the R3 is the world's smallest digital camera with more than a 5x optical zoom lens, and actually has something on its competitors: a 7.1x optical zoom lense.
With a smaller body, the new Caplio R3, has a 7.1x (28x200 mm) wide-angle, high-powered zoom lens, the biggest in its class. The lens was created by adopting the newly developed Double Retracting Lens System. Moreover, to address blurred images caused by hand movement inherent to long focal ranges, the Caplio R3 avoids this problem in telephoto, macro, or indoor shots with the vibration correction function.
In addition to the wide-angle high powered zoom, the new Caplio R3 expands the range of shooting even further by employing such enhanced features as 1 cm macro function - Ricoh's specialty - and quick response times.
The Caplio R3 will be available by the end of September. More information about the camera is available here