Thursday, October 19, 2017
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Apple Cut iPhone 8 Production by 50 percent: report
HTC U 11 Plus is Coming Next Month
2017 LG OLED TVS to Offer Dolby ThureHD Lossless Sound
Samsung and LG Showcase Next-generation Displays at IMID 2017
Samsung Unveils New Hardware/Software Turn-Key Solution For IoT Data Security
LG, Qualcomm to Jointly Develop Connectivity Solutions for Autonomous Cars
Samsung Unifies IoT Services Under SmartThings, Announces Bixby 2.0, AR Capabilities to Galaxy smartphones, a 360 Round Camera
HP Launches the Powerful ZBook X2 Detachable PC
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > Consumer Electronics > Sony To...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, August 23, 2005
Sony To Focus Back on TV Division


Sony Electronics, which is looking to put the electricity back into its TV business, this week launches a sub-brand for its line of high-definition LCD TVs called Bravia.

All North American Sony LCDs will carry the new name.

The first sets to carry the Bravia moniker - which is short for "Best Resolution Audio Video Integrated Architecture" - will range in size from 26 to 40 inches.

Sony will introduce the brand under a $140 million ad push touting the Sony TV's technological superiority (Brandweek Aug. 8, 2005). The push, its largest in nearly a decade, comes at time when the electronics leader's global TV division is suffering significantly. It has reported the TV business will post losses of as much as $90 million a month every month this fiscal year, which ends in March 2006.

Earlier this month Sony began to highlight its Grand Wega rear projection TVs, calling it the "the world's greatest high-definition television."


Previous
Next
BenQ Shipped 5 Million DVD Burners in 1H        All News        Zoran Announces New Reference Design for High Definition TVs
Samsung to Launch 71-inch Rear-Projection TV     Consumer Electronics News      Zoran Announces New Reference Design for High Definition TVs

Get RSS feed Easy Print E-Mail this Message

Related News
John Kodera Promoted to President and CEO at Sony Interactive Entertainment
New Sony Cyber-shot RX100 IV Supports Phase-detect AF and 24 fps Bursts
Sony Unveils New Smartphones, Audio and Imaging Products at IFA 2017
New Sony Magnetic Tape Storage Technology Supports High-Capacity 330 TB Recording
Image Sensors and Music Lead Sony's Growth
Sony Entertainment to Start Vinyl Record Production
Sony Xperia XZ Premium Flagship And Xperia Touch Projector will Cost You a Fortune
Sony Chief Promises Return to Profitability
Sony Returns to the OLED TV Market With New Models
Image Sensors, Batteries And Playstation Boosts Sony's Profit
Sony Launches The a9 24MP 20fps Full-frame Sports Camera
Sony Commercializes High-Sensitivity CMOS Image Sensor for Automotive Cameras

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2017 - All rights reserved -
Privacy policy - Contact Us .