Wednesday, August 05, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Project Tango Tablet Coming to More Countries
Silver Lake To Invest $1 billion To Motorola: report
GE Unveils Cloud Service For Industrial Use
New Acer Aspire One Cloudbook Is Powered by Windows 10
Samsung Let's You Pay From Your Smart TV
Hon Hai To Invest In India
Seagate Announces Game Drive for Xbox One and Xbox 360
New PC Accessories For Windows 10
Active Discussions
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
 Home > News > Consumer Electronics > Sony To...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, August 23, 2005
Sony To Focus Back on TV Division


Sony Electronics, which is looking to put the electricity back into its TV business, this week launches a sub-brand for its line of high-definition LCD TVs called Bravia.

All North American Sony LCDs will carry the new name.

The first sets to carry the Bravia moniker - which is short for "Best Resolution Audio Video Integrated Architecture" - will range in size from 26 to 40 inches.

Sony will introduce the brand under a $140 million ad push touting the Sony TV's technological superiority (Brandweek Aug. 8, 2005). The push, its largest in nearly a decade, comes at time when the electronics leader's global TV division is suffering significantly. It has reported the TV business will post losses of as much as $90 million a month every month this fiscal year, which ends in March 2006.

Earlier this month Sony began to highlight its Grand Wega rear projection TVs, calling it the "the world's greatest high-definition television."


Previous
Next
BenQ Shipped 5 Million DVD Burners in 1H        All News        Zoran Announces New Reference Design for High Definition TVs
Samsung to Launch 71-inch Rear-Projection TV     Consumer Electronics News      Zoran Announces New Reference Design for High Definition TVs

Get RSS feed Easy Print E-Mail this Message

Related News
Sony's Midrange Xperia C5 Ultra and M5 Smartphones Come With Strong Cameras
Sony Profit Rises Following Demand For Mobile Cameras
Android Lollipop Rolls For the Xperia Z3 and Xperia Z2 Series
Sony Mobile and ZMP to Develop Enterprise Solutions that Utilize Autonomous Unmanned Aerial Vehicles
Sony's New Wireless Speakers Available In The U.S.
Sony Launches Crowdfunding Platform For Its Products
Android M Developer Preview Available for Xperia Devices
First Sony X900C and X910C Ultra-thin 4K Ultra HD TVs Launching
Sony Has Three New Cameras For You
Android 5.0, Lollipop Rolls for the Xperia Z Series, Android 5.1 coming for Xperia M2 and Xperia M2 Aqua
Sony Delivers New Entry-level Professional Camcorder, New 4K Laser Projection Options And Professional Laser and Lamp Projectors
Sony to Acquire Optical Archive As It Enters The Data Center Storage Market

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .