I/OMagic Corp. announced the launch of its new 16X LightScribe Internal DVD+/-RW/+/-R Dual Format Double Layer Drive.

LightScribe technology gives users the ability to custom laser-etch labels on specially coated media.

"It's as easy as burn, flip, and burn with LightScribe technology," said Tony Shahbaz, president and CEO of I/OMagic Corp. "A laser contained within the drive will etch text and images onto a thin dye coating on the label side of a LightScribe media disc. Now markers and sticker labels become obsolete." In addition to the LightScribe technology, the 16X LightScribe Internal DVD+/-RW/+/-R Dual Format Double Layer Drive contains an array of today's most popular features. It has the ability to read and write popular formats, including DVD+R and DVD+R double layer (DL), DVD+RW, DVD-R, DVD-RW, CD-R and CD-RW and allows users the freedom to choose the media (DVD, CD, or LightScribe) format that is most convenient or compatible with their personal computers or home DVD players. In addition, the double layer technology in this drive allows for up to 8.5GB(a) of storage space on double layer (DL) media - that is twice as much data as regular, single layer media.

I/OMagic's 16X LightScribe Internal DVD+/-RW/+/-R Dual Format Double Layer Drive will write at 16X speeds using DVD+R, at 8X with DVD-R media and at 2.4X speeds using DVD+R double layer (DL) media. The drive also includes both white and black faceplates and software to enable users to create and edit videos, burn DVDs and CDs in various popular formats, and play or view, as well as store, music, photos and movies on either DVDs or CDs. I/OMagic's new 16X LightScribe Internal DVD+/-RW/+/-R Dual Format Double Layer Drive supports Windows XP/2000/Me/98SE operating systems.

The Company anticipates shipping its new 16X LightScribe Internal DVD+/-RW/+/-R Dual Format Double Layer Drive in May 2005 at an introductory suggested retail price of $109.99.