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Tuesday, September 28, 2004
Concord Camera Unveils Polaroid Splash II 2-in-1 Land & Underwater 35mm Camera

Concord Camera today announced the Polaroid Splash II new fully-automatic, waterproof 35mm camera. Based on the popular Polaroid Splash, the Polaroid Splash II is the ultimate camera for active lifestyles -- perfect for sports, scuba, and beach vacations.

The Polaroid Splash II features a removable waterproof housing for underwater photography up to a depth of 65 feet (20 meters). The housing can easily be removed for land-use as a normal 35mm compact camera and includes a large external viewfinder so that pictures can be easily framed even while wearing bulky equipment, such as a snorkeling mask or other gear. A fully automatic camera, the Polaroid Splash II features auto flash, auto film load, auto advance and rewind to make picture-taking a snap. The camera also includes an auto power off feature to help conserve battery life, as well as a 27mm, 2 element high-quality optical lens and auto flash for optimal picture quality and lighting for easy underwater photography - all delivered at an affordable suggested retail price of $24.99.

A stylish and rugged camera, the Polaroid Splash II features a metallic silver body encased in a clear waterproof housing accented with a blue grip for a sporty look. The Polaroid Splash II waterproof 35mm camera is expected to be available the first quarter of 2005. It comes complete with the camera, waterproof housing, sports strap, and pouch for a suggested retail price of $24.99. For more information, see the Concord Camera Corp. web site:

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